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How Brands Can Connect With Gen Z According to Snapchat

Snapchat has released two new reports that cover various aspects of the next key user group, Gen Z. These reports focus on creativity and how Gen Z views connection with people and brands online. The first report labelled ‘Into Z Future’, is a 70-page outline of key...

All Aboard the Branded Game Of Throne’s Train!

With Game of Thrones nearing its end companies are jumping at their final chance to integrate it into their advertising and content plans. We take a look back over the latest seasons best Game of Throne’s branded content from makeup to alcohol. *No spoilers ahead we...

The Government is giving you $60mil for social media advertising

If you’re an Australian business and you’re not utilising Facebook and Instagram as advertising channels, it’s time to catch up. In an effort to drive Australian digital exports, the Government has put a $60 million boost in the latest budget for businesses to spend...
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